Published On: Tue, Apr 17th, 2018

Political ads on Facebook growing 'exponentially' in Canadian campaigns, experts say

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Facebook Elections Cambridge Analytica

Millions of Canadians will cast ballots this year and they can expect to see their Facebook news feeds full of political ads tailored to their individual opinions and interests. Microtargeting is key to campaign strategies, experts say, but it has also raised concerns around transparency.

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